Automotive Component Design / Exterior System Design (Baja)

Automotive Component Design / Exterior System Design (Baja)

Front Bumper / Hood / Grille Assembly / Injection-molded Parts Design
Mercedes-Benz V-Class Baja appearance kit design case

We were responsible for the Mercedes-Benz V-Class Baja appearance kit design case. Inspired by desert-rally styling, the project developed lightweight competition kits for the front bar, hood and grille, strengthening heat dissipation and protection performance to create an extreme personalized appearance.

--- Project Highlights ---
1. Competition-style interpretation: Reshaping the V-Class front face with Baja desert-race language, the front bar adopts an open competition styling to strengthen heat dissipation and departure angle.
2. Lightweight competition kit: The hood and grille use lightweight materials and hollowed-out design to reduce unsprung mass and improve cooling efficiency.
3. Protection & capability: Reinforced under-shield and front-bar anti-collision structures improve unpaved-road capability and component protection.
4. Personalized customization: Multiple paint and material options satisfy extreme personalization for high-end users.